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Apr 6, 2012
Filter before you unfriend: how to not be a jerk

Last week I unfriended someone on Facebook because they sent me too many event invites…seriously – like 4 at a time, every other day. He’s a nice guy and …

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Mar 23, 2012
Facebook Interests: The ultimate news feed filter

Ever wish you could apply a magical filter to Facebook so that you could see exactly what you wanted to see without having to “hide” or “show most updates” …

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Mar 16, 2012
American Express Gets Social with Your Purchases

Last week, American Express started rolling out their new campaign that incentivizes card members with deals and discounts when they use a special hashtag to tweet at certain businesses.
The …

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Mar 2, 2012
New Facebook Timeline for Pages: The Good, The Bad and The Ugly

This week, Facebook opened up timeline for pages. Now your brand pages can have the same fly new look as your profile, which we showed you how to get …

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Feb 24, 2012
Why are banks getting it wrong when it comes to social media?

Last week I got interviewed by mybanktracker.com about my thoughts on why banks are failing at social media. My response was that not enough banks were using social media …

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Feb 17, 2012
How To: Create Your Own Custom Facebook Landing Page

You’ve probably noticed that a lot of bigger brands on Facebook have really nice looking custom pages when you first get to the page. For a while, these types …

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Jan 27, 2012
McDonalds #Fail – know your brand, know your audience

 
No doubt you’ve already heard about the horrendous #McDStories campaign that McDonald’s launched last week, encouraging their customers to share their own #McDStories.
Bad Idea.
Twitter Backlash

And they get much worse …

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Jan 20, 2012
Top 5 settings to change on your Facebook Fan Page

Display Posts by Everyone
Facebook is a SOCIAL networking site but many businesses forget about the social part. Communication should go both ways and you should welcome your fans to …

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Jan 13, 2012
5 Twitter Tips You Should Implement Now

[Cover image by The Tire Zoo]
1. Take your Twitter settings off of private.
There’s really no such thing as protecting your tweets anyway. By the way, it’s Twitter. All of …

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Jan 3, 2012
Learn to Master Social Media at IDEAinstitute!

The Idea Village’s entrepreneur education series, IDEAinstitute, continues tomorrow with a session led by Megan Hargroder, founder and CEO of Conversations LLC. The session will be held Wednesday, January …

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