The New Orleans startup Be Well Nutrition, makers of the healthy lifestyle beverage ICONIC, have been accepted into AccelFoods. AccelFoods is a national packaged food and beverage accelerator with a dedicated investment fund that will help take Be Well Nutrition to the next level. It offers entrepreneurs funding, engaged support from an operating team, experienced mentors and corporate partners for the six month commitment.
“We’re thrilled to be a part of the AccelFoods program,” said the ICONIC team. “The industry specific expertise that Accel will be able to offer a young company at our stage is amazing. We really think this will help take our business to the next level.”
“We created ICONIC to give consumers a healthier option when they’re crunched for time during the day,” says CEO and Co-Founder, Billy Bosch. The company was founded for one simple reason: to create lifestyle products that taste good and are good for you. Over the last few years, Be Well Nutrition has partnered with elite nutritionists to create the all-natural protein drink for on-the-go consumers.